ECOM 320

Athabasca University - Overview of e-Commerce is a three-credit; senior-level course at Athabasca University. This course focuses on principles of e-Commerce from a business perspective. Topics covered include business and technology overview; business models; virtual value chain; and innovation and marketing strategies. In addition; some of the major issues associated with e-Commerce - security; privacy; intellectual property rights; authentication; encryption; acceptable use policies; and legal liabilities - will be explored.